Green Country As Eclectic As Its Partners
You don’t typically think of a furnishing and gift shop as a place to hang out and have coffee, but then again any attempt to pigeonhole Green County Gifts into a particular category takes away from the sheer pleasure of discovery. The shop, which is actually two shops—and that’s part of the story—is really the collective figments of imaginations of Samantha Pigot and artist Lisa O’Harrow-Ray, owner of Sunflower Seed Exchange Co. (which shares the space).
It began as a simple way for two creative friends to help Berryville homeowners spruce up for Christmas year. The business has grown and sells everything from antiques, painted furniture and funky costume jewelry. In the shop you will find the upcycled and repurposed objects the two find at auctions, estate sales, and beyond. You will also find handcrafted items from local artisans, many of those also repurposed—like colorful painted horseshoes-turned-coat racks.
A year after opening the shop at 24 West Main Street in Berryville, the enclave known as the Green Country is filled to the brim with goodies, good cheer—and the smell of coffee. And the two collaborators sharing this space could not be happier with the response they’ve received from their Clarke County neighbors.
“When I first met Sam I knew I had met a kindred soul sister.” says Lisa O’Harrow-Ray “Sam encompasses the spirit, the excitement and creativity of a true artist not to mention a warmth which draws one immediately to her. Sharing this space with her has been the thrill of my life. It seems we also have the best customers in the world.”
The women are constantly adding new hand painted and decoupage pieces of furniture every week as well as “upcycled” treasures found on their hunt for the unusual. “I have a hard time leaving the dump,” Pigot says with a laugh.
“We’re trying to add our mark of creativity to Main Street in Berryville while keeping with my original goal of offering sturdy pieces of often discarded furniture and breathing new life and purpose into them with paint, a little elbow grease and loads of imagination,” says Pigot.
The two also host a Wine and Whimsy Friday one evening each month, featuring hand selected wines and wonderful appetizers plus a storewide sale. The events are free—and they are popular. Just stop in between 5–9pm and see for yourself.
Green Country is open Wednesday through Friday 10am–5pm and Saturdays 10am–3pm, and on off days when the sunflower flag is flying out front.
The Meaning of Hunting Camp
It’s November. The days seem greyer, even with the glow of orange and red and yellow in the tree tops around us. There is a chill in the air, a foreboding reminder of the months to come. Our noses sting with bitter and smoky aromas that are only in the air in autumn.
In hidden hills and hollers around West Virginia, cabins, trailers and campers are being cleaned and loaded with firewood in preparation for deer season, now only a few weeks away. Many West Virginians are packing old army duffels and sighting their granddad’s rifle in preparation for a trip to hunting camp.
Hunting camp is many things, and every single one of them is critically important to our local and national culture and economy—much more important that most people realize. But at the top of the list, at least in my opinion, is the community of hunting camp.
It’s certainly not a normal community. At first glance the community seems fractured, as each camp is comprised of only a few people, many of them related by blood. But that’s not what I’m talking about. That’s the camp, not the community. In West Virginia, it’s deer camp. In Maine, it’s moose camp. In Colorado, it’s elk camp.
I’m referring to every single person, across our country, who goes to a camp to hunt something, somewhere. Though the individuals in the community tend to be private by nature, we nonetheless combine as a community that transcends the camp, even the state. It is a nationwide community of people who share a common set of beliefs and values, and who choose to act on those values.
We celebrate the heritage and craft of hunting. We value and make use of our Second Amendment rights. We appreciate the opportunity to escape all that is modern and to rest in the comfort and simplicity of tradition. We drop the labels and stigmas of our social-media driven world and live, if only for a short time, as hunters.
This year I was reminded of the wonderful community of which I am a part. It started with a phone call while I was away hunting in Wyoming. When I returned home, my wife told me someone from Mississippi called several times while I was away.
Assuming he was trying to sell me something, I returned his call with an email. He indicated he’d read an article of mine in Bugle magazine. The article explained my view that elk hunters of tomorrow must start as youth hunting small game today. I had used my son as an example in the article of a young person who wants to hunt elk and is starting on that path by chasing squirrels in West Virginia. The gentleman went on to explain that he appreciated my article, and wanted to offer my son a complimentary elk hunt on his ranch in New Mexico.
At first I was skeptical—after all, nothing in this world is free. I spent several days emailing him, every time waiting for, expecting really, “the catch.” After all, he owns a business that sells these very same hunts with a salty price tag. After several days of emails I cut to the chase and asked in plain language if I’d owe him any money. He responded, “No, this is for your son, a future elk hunter. I just want to be the guy who helps him get his first elk. If we can’t share our blessings, what good are they?”
Blessings. I had forgotten that the community I’m a part of still believes in them. I was reminded that the men of my community will do something just because it’s right or good. I was immediately ashamed. I’d forgotten where I’d come from and the community of which I am a part. I had doubted a person who I should have trusted. I had let the jaded world in which I live convince me that this man certainly wouldn’t do anything that didn’t directly profit him.
By Doug Humphreys
I am proud, and thankful, to be a member of the hunting camp community. I will do everything I can to ensure my children are a part of it too. I will try to show them all the camps: West Virginia deer camp where my heart and soul reside, Elk camp in the dark timber of New Mexico, and mule deer camp above timberline in Wyoming. Moose camp in the North Woods. Bear camp on the coast of Alaska, and caribou camp in that state’s indescribable wilderness.
As we travel from camp to camp, I will introduce them to the community of people who bring these camps to life. I will help my children understand that being a member of this community doesn’t make them old and outdated; rather it makes them special in their ability to transcend the path that our modern society sometimes likes to travel.
The best part of hunting camp is that all are welcome. If you can shake our hand and look us in the eye as you ask to join us, we’ll gladly open the door of our hunting camp to you. I promise you’ll like what you find inside.
Delegate LaRock Update
In an effort to create more open lines of communication between constituents and their elected representatives, this month we’re trying something new. We’ve invited Delegate Dave LaRock of the 33rd District to provide his views on the upcoming session. And we’re inviting you to ask him questions. We’ll see if this works—either by continuing this in print or online. And if it works, we’ll invite other elected officials to join the dialogue.
Our aim is to promote a conversation without merely providing a soapbox for politicians. And to allow readers to ask questions in a civil manner.
Go ahead. Ask questions. Be tough; just be kind. Send them to ObserverForums@vaobserver.com.
It’s an honor to serve you as Delegate of Virginia’s 33rd House District. I’m writing to give you an update on some of the issues I’ve been working on, but also to invite you to contact me with any questions, concerns, or requests for assistance that you may have. My top priority is to help Virginia’s economy continue to recover. I believe improving our Commonwealth in these following areas is key to making Virginia a viable place for businesses to grow and for families to live and work.
Health Care Services
As you probably know, the House and Senate voted together to opt out of a statewide Medicaid expansion. I strongly support this decision because of the severe negative financial implications this would have had for Virginia, and because I believe we’re capable of doing better. The fact remains, though—thousands of Virginians still need access to quality health care and are struggling to afford it. I’m excited about the possibilities that are opening up through the free clinics serving our district, and I supported increasing the amount of state aid they received in our last budget. These clinics do an excellent job of providing services to needy families without the layers of bureaucracy that are attached to a federal program, and they rely for the most part on donations from folks right here in our community.
Transportation
If you know me personally, you know that I have a passion for smarter transportation spending. This is especially relevant in a district where so many of our residents commute to jobs far from their homes. I supported a successful effort to obtain federal financing that will help freeze rates on the Dulles Toll Road, a corridor on the eastern end of the district that is widely used by commuters and for business travel. Beyond that, I’m working to improve Virginia’s entire transportation funding structure by making sure that every project that the Commonwealth funds is subject to a uniform rating system first. Our current system has huge holes in our project rating requirements, and this encourages wasteful spending. As our spending gets smarter, our roads will gradually get better with fewer taxpayer dollars required – I think this will be a significant economic boost to the state.
Education
I think it’s always best to let parents make choices for their kids. I have opposed efforts to move education away from parental control (such as making Virginia schools submit to federal “common core” education standards.) Saying “no” isn’t enough though. I believe Virginia’s education system will grow stronger as parents are given more and more control over their children’s education, and that’s why I’m working to bring meaningful educational choice to our Commonwealth. Parental choice in education has been tried with success by a variety of other states, and making it happen in Virginia will mean better educational outcomes, more skilled employees for businesses to hire, and a more attractive environment for workers and companies considering a move into the state. This year, I also supported a budget allocation of $6 million for upgrades to school security like hallway cameras, buzz-in systems and automatic locks on classroom doors; $67,223 of this funding is going to Boyce Elementary, D. G. Cooley Elementary and Johnson Williams Middle School. Education matters to our economy, and I will continue to make it a top priority.
Electricity Bills
A recent report shows that proposed EPA regulations will mean power plant closures and higher electric bills for everyone in Virginia, with a net cost that could exceed 6 billion dollars. At a time when our economy is still struggling to recover, this is simply bad economic policy. I’m looking into joining other states in a lawsuit against the EPA to block these regulations. This situation could have substantial implications for Virginia, not just for families struggling to keep the heat on in winter, but for employers that have to consider utility costs in evaluating Virginia’s viability as a place to do business. These regulations are a job killer, and they need to go.
The next session isn’t far off. I believe that addressing these issues (and others) will put Virginia on a course to economic prosperity, give our citizens the good jobs we need, and improve the quality of life of our neighbors, families, and children. As I said before, if you have any comments, requests, or suggestions, don’t hesitate to call me at (540) 751-8364. I will do my best to help.
Opportunity Knocks in Berryville’s New Adult Education Center
By Claire Stuart
“Opportunity only knocks once” is a common saying, but it isn’t necessarily true. Northern Shenandoah Valley Adult Education’s (AE) mission is to provide additional opportunities for people who might have missed the first knock.
It is a well-known fact that people who do not finish high school are at a disadvantage in the job market. Less attention is focused on people who did graduate but are lacking in some skills that would allow them to get into college or get better jobs. They might be re-entering the job market after an absence or hoping to move into different fields. AE addresses both issues, offering General Education Development (GED) tests and classes to improve essential skills, as well as English as a Second Language (ESL). ESL is not available in Berryville.
In the immediate area, classes are held in Winchester and in Berryville’s new facility for AE, opened this year. An important goal of the program is to keep classes local so that people can get to them easily, since child care and transportation can present problems for some students.
Virginia’s AE program has been around since the 1990s, but three years ago it was reorganized into regional planning centers. The local region is associated with Lord Fairfax Community College.
“This is very helpful,” said Sharon Hetland, Regional AE Specialist, “because the program is not being tacked onto K-12 education but is a launching pad into work or college.”
She explains that the classes are held in the local communities while the placement screening tests and GED tests are held at Lord Fairfax. According to Hetland, approximately 1,000 area students go though the program every year, about half in ESL. Most of the other AE students are working for the GED. Kathryn Hamman teaches AE classes as well as ESL.
Hetland explained that the GED test has changed a lot in 2014. Now it is computer-based, so it is essential that the locations have the necessary technology. The new Berryville facility’s classroom/computer lab has enough up-to-date computers to accommodate all students. There is also an on-line program called GED Academy that students can work on in or out of class, and hours logged on are counted.
Hetland observed that many older students did not grow up with computers. It is important that they become digitally literate in order to navigate today’s workplaces. Computer skills needed for employment are integrated into classes.
There are four sections to the GED test: reasoning through language arts, science, social studies and math. All require extended written responses except math, and there is math involved in all of the other three categories. The science section is not just reading a paragraph and answering questions as on the old test. Now it requires some prior knowledge and familiarity with the vocabulary of the discipline.
“We teach critical thinking,” said Hamman. She explained that they learn what is called evidence-based writing. “There is an essay required on the new GED. Students learn to compare different opinions or different documents, sometimes from different periods of time.”
Hamman explains that there is a learning plan for each student in class and that they are not working in workbooks. The students are grouped according to their ability and taught as groups, but lessons are individualized. “The teacher must be creative,” she said. “We work on students’ strengths and get them ready for at least one of the tests. We work on what’s most difficult—usually math.”
Says Hetland, “Students can be proud of passing the GED.”
Persons who do have high school diplomas but are deficient in skills such as math or writing needed for jobs or to enter college can take a placement test at Lord Fairfax. The Test of Adult Basic Education will access their levels in math, reading and language and then they will be referred to AE.
There are two transitional coaches that are part of the program. One is for working toward employment and one is just for transition to college. They are available for all students.
AE students must be 18 years old or older, and people in a class could range in age from 18 to 60 and over. Hetland noted that adult students generally have family and/or work pressures on their time, and some are forced to “stop out.”
“We don’t say ‘drop out,’” says Hetland. “We make it easy for them to return to the program. But we make it clear that they can’t be successful in the program if they don’t attend classes consistently. We help adults take responsibility for learning. Whatever gave you difficulty in high school, you will still need to address.”
The AE program is not on the public school calendar. Enrollment is not closed, and students are accepted on an ongoing basis. Students attend class twice weekly for a total of five to six hours.
All of the teaching spaces are borrowed, said Hetland. All school districts are mandated partners in the AE program, and they pay allocated amounts. Every school district’s allocation is decided by census figures.
Financial assistance is available for the GED. Hetland explains that AE students are given free vouchers to take the practice test, which would cost $24 if they had to pay for it. If the practice test shows that they are ready to take their GED, they get a voucher for $120, the normal cost of the test.
The new AE facility is in the Clarke County Public Schools Administration Building in the old Berryville Primary School 317 West Main Street, lower level. Classes meet Tuesday and Thursday 5:00-7:30pm, For information, call 1-800-435-5945 or visit www.needmyged.org.
Let’s Turn Black Friday Plaid
By Victoria Kidd
There’s a song that talks about the joy of receiving “brown paper packages, tied up with string.” It’s not a holiday song, but it does harken back to a time when the concept of gift giving was a little less commercial, perhaps even a little more sincere. There was a time when people did not have a deluge of holiday sales flyers, flashy television commercials, and ‘special offer” emails competing for their attention. They simply had a local store with a smiling sales clerk who knew their name and somehow always managed to know “just the thing” for the person on their list.
For some reason, we often reference that simpler time as “days gone by,” but is that simplicity lost to us really? Perhaps we only think it is because we have been sold the idea that our Christmas trees must be surrounded by mountains of neatly wrapped gifts that were all purchased at big-box retailers before sunrise on the day after Thanksgiving (or even before Thursday’s turkey has even settled). More and more, people are beginning to challenge the assertion that the days of shopping Main Streets, with their cherished simplicity, are gone.
In Clarke and Frederick counties, people are increasingly leaving their alarms unset on the day commonly called “Black Friday,” and instead are pledging their dollars to local and independently owned businesses. The movement to do so originated long ago, but most sources agree that it received its name—Plaid Friday—in Oakland, Calif. The city is one known for its shop local campaigns, but cities and towns across the country have adopted this particular initiative. Its name represents the weaving of individual threads (representing the creativity and diversity of independent businesses) together.
Plaid Friday is an idea. It’s a movement, a means to beckon people back to the roots of their communities, and it reminds people that shopping for friends and family can once again be an enjoyable and leisurely activity. (It’s complemented by “Small Business Saturday,” which is equally lauded in many communities.) The movement to “shop small, shop local” is also one that directly impacts the economy, both locally and on a national scale. According to Luanne Carey of Berryville Main Street, shopping local “supports the local business owner, provides employment in the community, and of the dollars spent, 70 percent remain in the community.”
That statistic is echoed by a recent Huffington Post article referencing a study that found locally owned businesses create 70 percent more local economic activity per square foot than the big box retailers who spend excessive amounts of money vying for our attention with their door buster bargains and primetime commercials. That money cycles directly back into the community, benefiting infrastructure projects and other community improvement efforts.
Echoing these reasons for supporting one’s local Main Street is Jennifer Bell, Downtown Manager of Winchester’s Old Town Development Board. “People should shop locally for many reasons,” she says. “Supporting small business owners makes a tremendous difference in the community overall. These business owners are the people who are supporting local charities and working to improve their communities. They offer employment and keep dollars circulating right here in our neighborhoods.”
Advocating across the state for those small business owners are organizations like Berryville Main Street and the Old Town Development Board in Winchester. Their work is part of the state’s Virginia Main Street Program, a preservation-based economic and community development program that provides local communities with support and resources to improve their downtown areas. (Their approach to improving local Main Streets is designed around successful methods developed by the National Trust Main Street Center.)
Berryville and Winchester are two of the 25 designated Virginia Main Streets in the state, making local residents the beneficiaries of significant investment (in terms of time and/or money) in their communities. Of such work, Carey says, “Our goal is to create a positive image that will rekindle community pride and improve consumer and investor confidence in our commercial district. Advertising, retail promotions, special events, and marketing campaigns help sell the image and promise of Main Street to the community and surrounding region, while promotions communicate our commercial district’s unique characteristics, business establishments, and activities to shoppers, investors, potential businesses, property owners, and visitors.”
People like Carey and Bell work alongside countless others to drive increased awareness of the value that shopping locally has for the community, but it is often the business owners themselves who really incentivize local shoppers to abandon the retail giants for stores where a welcome bell announces your arrival and a spoken “have a nice day” bids you farewell when you leave.
“For these business owners,” relays Bell, “it’s much more than just completing a transaction. They are responsive to their customers. You aren’t going to feel pressured. You are going to be greeted, remembered, and served. They remember your preferences and are really great at helping you select items if you don’t know what to buy. They also have specialty items you can’t find anywhere else.”
Such is certainly true of both Berryville and Winchester’s downtown areas. In Berryville, holiday shoppers have eclectic and welcoming stores like The Fire House Gallery and Shop, Sisters in Law, the Art Emporium, Family Trust Numismatics, Sponseller’s Flower Shop, My Neighbor and Me, and other stores. Winchester’s downtown includes stores like Bell’s Men’s & Women’s Clothing, Bluebells, Make Nest Interiors, Luciole, Old Town Silversmiths, Handworks Gallery, the Winchester Book Gallery, and many more.
These two areas are about 12 miles away from each other, but they are worlds away from the long lines, crowded aisles, and depleted shelves of the big box retailers. They are also distinguished by the events and activities that bring a real sense of community to those who frequently shop there. There are Berryville events like the Gingerbread Workshop for Children at the Barns of Rose Hill (November 22), a Christmas parade on Main Street (December 6), parking meter decorating (between November 10 and December 11), and several jewelry showcases (between November 29 and December 13). Across the county line, Winchester invites guests for the Old Town Parade and Tree Lighting Ceremony (December 1), visits with Santa (December 5–6), and a night of caroling and wagon rides at the Holly Jolly Celebration (December 13).
Visiting downtown area businesses is about more than simply marking a name off one’s holiday shopping list. It’s about connecting to one’s community, returning to a simpler time, and bringing money back “home” for use on our streets, in our cities. It’s about visiting a restaurant borne of local ambition or getting to know a shopkeeper who will remember you and have more than just a fleeting interest in your satisfaction. Perhaps it’s even (at least a little) about slowing down and enjoying a special time of year that should be about family, friends, and community.
So consider your family’s holiday routine. Perhaps it could use a little less quantity and a little more quality. Maybe shop less at those big-box retailers, and shop more at independently owned businesses. Perhaps instead of standing in long lines waiting to check out, spend time at The Barns of Rose Hill listening to a holiday concert or participating in a Thanksgiving centerpiece-building workshop at the Shenandoah Valley Discovery Museum.
Take a moment to learn more about the shops of Berryville’s Main Street by visiting www.berryvillemainstreet.org. (While there, find out how you can make yourself eligible for a share of $1,500 in giveaways by shopping locally in Clarke County between November 10th and December 11th.) For more information on Old Town Winchester and its holiday events, visit www.oldtownwinchesterva.com or download the new Old Town Winchester App on Google Play and the iTunes Store.
More importantly, take a leap of faith with us, and visit local merchants located in and around your downtown area. Share photos of your local holiday shopping and dining experiences with us on our Facebook page (www.facebook.com/VaObserver). Perhaps a locally sourced gift that is wrapped up in brown paper packaging is just the thing to remind you of what the holidays are really all about.
Technology for Seniors
By Karen Cifala
Figuring out what to buy mom or dad or a senior friend as a holiday gift can be tough. For the most part they either have or don’t need most of the things you consider giving them.
Cell phones have become an important and convenient tool for seniors. Many have embraced the use of cell phones in their daily lives: they surf the web, post on Facebook, and use them for emergencies. Obviously Panic buttons for emergencies are a good idea, and having a single button to push can bring some peace of mind.
There are tons of apps out there to help seniors stay sharp mentally and help them do the things they would like to do: organize information, keep in touch with friends, provide driving directions, clip coupons—you name it, and there is an app for it! This might seem crazy, but there are grandparents out there who keep in contact with their grandkids by texting and sending text photos. Who loves photos more than grandparents?
Our current technology seems to have overcome the past problem of finding the right cell phone for older folks to use. Not only has the technology caught up with the needs of our seniors, but it has also reduced the overwhelming effect of information overload. I recently found a list of cell phones that were made specifically for seniors—just in time to share for the holidays!
If you are thinking about buying a cell phone (not a smart phone) for your senior, look at the Jitterbug Plus. One of the new services from Jitterbug is the 5Star service. This service replaces a (PERS) Personal Emergency Response Service. It has large numbers on a bright, crisp, color screen that are easy to read. It is also hearing aid compatible.
The Snapfon ex One cell phone was especially designed for seniors. It is simple to operate and has a large text display and an emergency SOS button. But the neatest thing about this phone is that it will “say” the numbers as they are dialed (called a speaker keypad)!
The Just5 J510 cell phone includes the SOS button (called the Super Button) which can call up to 5 numbers when pressed. It has big buttons, a back-lit keypad, easy navigation, and a speaker phone (with the speaking keypad).
Smartphones, Notebooks and IPads with so many apps available make it very easy for seniors to use as well. The Jitterbug Touch or Pantech Flex might be good choices, although any of the major smartphone brands out there with the Apple or Android operating system will be fine too. Just remember to check that the smartphone you purchase has the “Easy Mode” functionality which transforms the user interface on the phone into one that is easy to navigate and use in 3 seconds.
Look for features in a smartphone like those in the Samsung Galaxy S4. This phone has a good speaker and a loud speakerphone with personalized sound profiles. Google Play has other keyboards that can be downloaded to increase the key size. It has a front and rear facing camera that takes amazing photos. You can also look into getting a case that is “easy to grip.” The Galaxy Note 2 or 3 might be the right thing as well. The Galaxy Note 3 makes sending calls and messages easy without touching the phone.
One of the hardest parts of getting your senior to use the cell or smartphone is training them to use it. I asked senior Beverly Terry, 83, how hard that was for her. She said “I asked the salesman if he would come home with me and he said no, but he also said to just keep pushing buttons.” But trial and error can turn into panic quickly.
Jerry Hickman of Shared Knowledge Technical Solutions offers training and support to seniors. He offers mobile service for computer repair and training and technical support. He says if there is enough senior interest, he will present an onsite training course. You can reach Jerry Hickman at 703-371-9597 or go to his website, www.sharedknowledgets.com.
Cost is always a big concern for our seniors, so don’t forget to ask your carrier if they offer a plan specific for seniors—for example, one that doesn’t require signing up for a 2-year plan. Also ask about accessories to assist users who have a disability.
These phones could open the outside world to elderly people who might feel isolated, or who are unable to venture out into the community. Isolation is one of the leading causes of dementia, and having the opportunity to connect with others through new technology could possibly be one of the keys to unlocking this door.
So consider giving your senior friends or relatives a doorway to interaction so they can really feel included this holiday season!
Karen Cifala is a senior real estate specialist with Remax Roots in Berryville. Her interest in Seniors carries through into her work on a daily basis. To reach her you can call her at 303-817-9374 or email her at kcifala@gmail.com. Join her for one of the open senior forum discussions with Professionals Working 4Seniors being held around the community.
Investing Where We Live
There’s nothing easy about running a small business. You’re the owner, but you’re also the VP for marketing, the head of finance and the one who very often takes out the trash, cleans the windows and does everything that everyone else is too busy, too proud or too lazy to do. For you have no choice in the matter because it’s on you; it’s all you.
And for many of you, one is never enough. You either run two or three businesses at the same time or have become what can only be called a repeat offender. A serial business owner. A statistic of recidivism.
And we are all so grateful for you. You shop owners bring color and character to our towns. You artisans capture the special spirit of our place. You tradesmen know where we leave the key on the back porch so that you can repair our homes while we’re off at work—thanks for turning off the coffeepots we accidentally leave on.
So here’s to you self-reliant, independent and locally owned business folk. And for all of us, here is our annual reminder why buying local means so much.
Buying local supports you and your family. When you buy from a locally owned business, more of your buying dollar stays in the community and is used to make purchases from other local businesses, which helps strengthen the economic base of your hometown.
You’re supporting local nonprofits. Studies show that small business owners give an average of 250 percent more dollars in donations to local nonprofits than do large businesses.
Buying local keeps your community unique. Where we shop, where we eat and have fun—all of it makes a community home. One-of-a-kind local businesses give a distinctive character to a place, and add to quality of life; they also bring in more tourist dollars.
Reduce your environmental impact. Locally owned businesses make more local purchases, which means less wasted fossil fuel for deliveries from afar. You save money too, whenever you can walk instead of driving to buy.
Local business creates more good jobs. Small local businesses are the largest employer nationally, and the jobs they offer create stronger links to our communities. After all, where would you rather see a son or daughter work: at a local store where they might get valuable personal employer referrals, or at an impersonal national chain store checkout counter?
When you buy local, you invest in community. Local businesses are owned by your neighbors, people who live in your town, who are less likely to leave, and who — like you — are more invested in the community’s future.
You get better service locally. Local businesses often hire people with a better understanding of the products they sell, and take more time to get to know customers.
Buying local puts your taxes to good use. Local businesses, particularly those in town centers, require little public infrastructure investment, as compared to nationally owned chains built at the edge of town, with taxpayer money for improved roads, water and sewer service.
Buying local encourages local prosperity. A growing body of economic research shows that in an increasingly homogenized world, entrepreneurs and skilled workers are more likely to invest and settle in communities that preserve their one-of-a-kind businesses and distinctive hometown character.
Too Young to Buy?
By Wendy Gooditis
Buy or rent? Rent or buy! When does a person or a couple take the step of purchasing a home? This question is especially pertinent to the twenty-somethings and even thirty-somethings who watched the implosion of the housing bubble in 2007–10 with equal parts horror and relief that they were not themselves home-owners. But the haphazard mortgage practices and the exorbitant prices are a half-decade in the past. It may be time to look at this thing again.
When I was 21, I worked overtime for a while and saved every penny of those extra checks for a specific purpose: I wanted to buy a house. I wanted a tiny farm so I could stop paying more for my horses’ board than for my own rent! A wonderful real estate agent showed me that there was no way I could afford that right away, and talked me into buying a shiny new one-bedroom condo with the tiniest possible down-payment instead.
After a short two years of condo living (which was better than I had expected), I sold it for more than I had paid and was able to buy a dump of a house with a barn on three acres. I fixed up the dump and sold it for twice what I had paid for it, and was able to buy a lovely small horse farm. I was 27.
Yes, that was quite a while ago! Yes, the world has changed quite a lot! But when I hear fussing about how much harder it is today, I tell people that when I bought my condo, I got a first-time buyer discount on the interest which brought the rate down to 15 percent from 17 percent. You read that right. 15 percent! You can understand why I laugh when people start griping about rates going up to 4 percent!
The current historical low in interest rates has been unbelievably long, and market forecasts predict they will rise. It’s inevitable. When it comes to mortgage rates, what goes way down must go up. Trading Economics (tradingeconomics.com) is just one of the many economic forecasters which predict that mortgage rates will be rising in 2015 and in subsequent years.
Brian du Plessis of the Kirney Team at MVB Mortgage warns that even a small uptick in rates can affect a buyer’s mortgage payment, thereby lowering how much that buyer can pay for a house. You were hoping for 4 bedrooms on a big lot? Buy now! Next year you might be buying 3 bedrooms on a 1/4 acre. Du Plessis says, “If you want a $1,600 monthly payment, a one-point rise (4.5% to 5.5%, for example) in the rate means you have to cut your purchasing budget by $36,000. Your reluctance to try to buy today is going to have a negative effect on the property you can afford in a year or so.”
Recently I was speaking with twenty-something, ten-year experienced real estate agent William Steinmetz about why his generation seems more likely to rent than to purchase a home. His response, “There is a reluctance among my peers to consider buying because of the market crash, but at this time interest rates are only going to rise. I’m telling everybody I know and love that they’re a fool if they don’t jump on this now! And that they’re going to look back and say ‘Shucks, I could have had a mortgage for 7 percent or less!’”
Steinmetz understands that not everyone is in a position to buy, but these days there are many and varied mortgage programs available of which people aren’t aware. He adds: “I tell them ‘At least speak to a lender so you can make an informed decision.’”
And let us not forget that there are costs to renting as well! Global educator Sal Khan of Khan Academy (khanacademy.org) has made several useful videos outlining the financial comparison of renting vs. buying—definitely worth a look.
Okay, so I’ve beaten it into you that interest rates are going to go up, but there are other reasons to buy besides financial ones. The emotional side of home-ownership is a big consideration too. The feeling of relaxing on your OWN deck after work, the one YOU CHOSE from many, goes a long way toward comforting you when you notice that your yard is going to need mowing… The knowledge that (as long as you keep up with your monthly payment!), you will never receive that dreaded letter stating that the room you’re standing in has been sold and the new owners want you to clear it out in 30 days.
Yes, the market has vicissitudes: it takes a combination of awareness, patience, and luck to parlay the small place into the bigger and then the biggest. But I speak from experience when I say that it is worth it. Truly.
Wendy Gooditis is a real estate agent on the Chip Schutte Real Estate Team with ReMax Roots at 101 East Main St., Berryville, VA 22611, phone (540)955-0911. Wendy would be happy to answer any questions you may have about real estate, and can be reached at Gooditis@visuallink.com or at (540)533-0840.

